Lesson
7 emphasises on hosted services. The tools need to be evaluated according to project
and organizational requirements. Also the terms of service and license clauses
of the tools are important. One can make use of the internet and other specific
resources to locate the best appropriate tools to meet one’s needs. For
instance, it is good to ensure the affordability, adaptability and ease of use
of the tools.
The
advantages and disadvantages of services hosted by others as well as those
installed on the server need to be weighed.
The
user can combine the use of different social media tools to create an online
communication strategy that integrates the strengths of different tools
according to the objectives of his/her project or organization.
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